Mitrofan Baklaev
Product ManagerDigital Product Development Specialist
About
Product Manager with a strong technical background and a focus on building efficient internal digital solutions. Experienced in developing and managing ecosystems of internal services, process automation, B2B system integrations, analytics, and UX design. Led development teams, set up workflows, and ensured strategic product growth aligned with business goals. Known for combining systems thinking with a user-centered approach.
Work Experience Product Management & Development
Evrasia Restaurant Group
HoReCa • St. Petersburg, RussiaMarch 2023 → Present (Hybrid)
One of Russia’s largest restaurant chains and a leader in internal digitalization and business process automation.
Product Manager
Project: Inside — a digital system of 16 interconnected services (web and mobile applications). Thanks to Inside, Evrasia became the most automated restaurant chain in Russia.
Created the Inside system from scratch — 16 interconnected mini-apps on React and React Native that automate core business functions: reporting, finance, booking, HR, quality control, knowledge base, and more.
Automated 24% of business processes, reducing report preparation time by 73% and cutting API errors by 39% (through formula adjustments, exception handling, and analytics risk management).
Streamlined and optimized complex internal workflows: eliminated redundant tasks and misaligned initiatives, prioritized critical functionality based on real business needs.
Ensured tight service integration: e.g., customer visit history and preferences appear in the reservation tool; receipts and order data sync with the feedback platform — all impacting KPIs.
Coordinated a team of 3 developers and collaborated with adjacent departments. Defined product directions based on deep understanding of business and IT interaction.
Built infrastructure for internal tools: custom Telegram bots, task monitoring system, and a knowledge base — tailored to the company’s security specifics and diverse access roles.
Wrote technical documentation and user manuals for Inside; authored technical specifications for the development team.
Created the Inside ecosystem from scratch — 16 interconnected mini-apps on React and React Native that automate core business functions: reporting, finance, booking, HR, quality control, knowledge base, and more.
Vertical HotelsInternational Colivings
HoReCa • St. Petersburg, RussiaAugust 2024 → February 2025Hybrid Format (Project-Based)
A group of community-focused hotels (colivings) offering digital guest experiences.
Product Development Manager
7 month
Project: Event poster platform with analytics, admin dashboard, and event sign-up flow.Project: Guest onboarding web portal (webview in app) — featured info, links to chats, and UI focused on integrating guests into the community.
Conducted 17 UX interviews with guests to prioritize content and optimize layout.
Managed cross-team collaboration with community managers, hotel executives, and developers.
Project boosted engagement: sign-ups grew from 150 to 500–600 per month; the poster receives 200–300 daily views per hotel (3 hotels in total).
Recognized by leadership as a successful digital transformation step, enhancing the brand’s appeal to its target audience.
Work experienceDevelopment and programming
Evrasia Restaurant Group
HoReCa • St. Petersburg, RussiaMarch 2023 → May 2023 • Hybrid
One of Russia’s largest restaurant chains and a leader in internal digitalization and business process automation.
PHP Backend Developer
3 month
Project: Back-office tools and partner integrations.
Developed internal back-office services and integrated with B2B partners and external company platforms.
Wrote clean PHP code, developed APIs and internal interfaces to improve system functionality.
Optimized SQL queries, increasing speed by 20%.
Designed analytics for unstructured report formats, solving a complex production safety challenge.
Developed algorithms to calculate KPIs for quality control and production safety — after 2 weeks of research and collaboration with the quality department.
Handled testing, code reviews, and deployment independently.
Worked as part of a 3-person developer team.
Freelance
April 2022 → January 2023Remote (Part-time)
As a student, I actively applied and tested my skills on real-world projects for small businesses.
Web Developer
10 month
Websites: dental clinic, children's sports tourism club, online store on WordPress CMS with catalog and payment system.
Delivered websites end-to-end for small businesses.
Managed all stages from initial client interviews to release: design, development, iterations, deployment.
Communicated directly with clients: gathered requirements, offered consulting, and built understandable processes.
Used WordPress, HTML/CSS, JavaScript, and basic SEO techniques to improve quality and visibility.
Solved complex analytical tasks, including the development of algorithms for calculating quality control and production safety metrics (two weeks of research and communication with the quality control department to define precise formulas).
Core Skills
Product thinking & digital service development
Team management & cross-functional collaboration
UI/UX design & user research
API integrations & system architecture
PHP (vanilla), SQL, database operations
Tools: Figma, Notion, Jira, custom systems
Product presentations & stakeholder communications
Strong analytical and research skills
Russian — C2 (native)English — B2Spanish — A2
Education
Saint Petersburg State University of Industrial Technologies & Design (SPbSUITD)
Bachelor’s Degree, Information Technology
September 2023 — June 2027
Peter the Great St. Petersburg Polytechnic University (SPbPU), AIS (Courses)
OOP in C++, Web Development in PHP, Design
September 2019 — June 2023
Achievements
- Led Inside ecosystem — recognized as best-in-class restaurant automation solution.
- Boosted event engagement 4× in Vertical Hotels.
- Built in-house task monitoring system and internal knowledge base.
- Delivered internal product presentations and defended product strategy.
- Winner (2nd place) of Volga-IT 2023 student competition in Web Design.
Interests
Interested in systems thinking, human-centered design, product marketing, and effective presentation of digital products. Special focus on data analytics, design system architecture, and team leadership within product strategy. Attend meetups and professional conferences. Experienced in facilitation and internal training sessions. Outside work: competitive adventure sports (1st adult category). Planning to launch a startup and product line for the HoReCa sector.
Instagram is owned by Meta Platforms Inc., is recognized as an extremist organization and is banned in the Russian Federation. Some resources may not be available on the territory of the Russian Federation without using blocking circumvention tools. We do not encourage their use and post links solely for informational purposes.
©️ cubomitr, 2025
На русский
На русский
Mitrofan Baklaev
Product Manager, Digital Product Development Specialist
About
Product Manager with a strong technical background and a focus on building efficient internal digital solutions. Experienced in developing and managing ecosystems of internal services, process automation, B2B system integrations, analytics, and UX design. Led development teams, set up workflows, and ensured strategic product growth aligned with business goals. Known for combining systems thinking with a user-centered approach.
Work Experience Product Management & Development
Product Manager
Project: Inside — a digital system of 16 interconnected services (web and mobile applications). Thanks to Inside, Evrasia became the most automated restaurant chain in Russia.
Created the Inside system from scratch — 16 interconnected mini-apps on React and React Native that automate core business functions: reporting, finance, booking, HR, quality control, knowledge base, and more.
Automated 24% of business processes, reducing report preparation time by 73% and cutting API errors by 39% (through formula adjustments, exception handling, and analytics risk management).
Streamlined and optimized complex internal workflows: eliminated redundant tasks and misaligned initiatives, prioritized critical functionality based on real business needs.
Ensured tight service integration: e.g., customer visit history and preferences appear in the reservation tool; receipts and order data sync with the feedback platform — all impacting KPIs.
Coordinated a team of 3 developers and collaborated with adjacent departments. Defined product directions based on deep understanding of business and IT interaction.
Built infrastructure for internal tools: custom Telegram bots, task monitoring system, and a knowledge base — tailored to the company’s security specifics and diverse access roles.
Wrote technical documentation and user manuals for Inside; authored technical specifications for the development team.
Led internal product presentations for leadership and employees.
Evrasia Restaurant Group
HoReCa • St. Petersburg, RussiaMarch 2023 → Present (Hybrid)
One of Russia’s largest restaurant chains and a leader in internal digitalization and business process automation.
Product Development Manager
7 month
Project: Event poster platform with analytics, admin dashboard, and event sign-up flow.Project: Guest onboarding web portal (webview in app) — featured info, links to chats, and UI focused on integrating guests into the community.
Conducted 17 UX interviews with guests to prioritize content and optimize layout.
Managed cross-team collaboration with community managers, hotel executives, and developers.
Project boosted engagement: sign-ups grew from 150 to 500–600 per month; the poster receives 200–300 daily views per hotel (3 hotels in total).
Recognized by leadership as a successful digital transformation step, enhancing the brand’s appeal to its target audience.
Vertical HotelsInternational Colivings
HoReCa • St. Petersburg, RussiaAugust 2024 → February 2025Hybrid Format (Project-Based)
A group of community-focused hotels (colivings) offering digital guest experiences.
Work experienceDevelopment and programming
PHP Backend Developer
3 month
Project: Back-office tools and partner integrations.
Developed internal back-office services and integrated with B2B partners and external company platforms.
Wrote clean PHP code, developed APIs and internal interfaces to improve system functionality.
Optimized SQL queries, increasing speed by 20%.
Designed analytics for unstructured report formats, solving a complex production safety challenge.
Developed algorithms to calculate KPIs for quality control and production safety — after 2 weeks of research and collaboration with the quality department.
Handled testing, code reviews, and deployment independently.
Worked as part of a 3-person developer team.
Evrasia Restaurant Group
HoReCa • St. Petersburg, RussiaMarch 2023 → May 2023 • Hybrid
One of Russia’s largest restaurant chains and a leader in internal digitalization and business process automation.
Web Developer
10 month
Websites: dental clinic, children's sports tourism club, online store on WordPress CMS with catalog and payment system.
Delivered websites end-to-end for small businesses.
Managed all stages from initial client interviews to release: design, development, iterations, deployment.
Communicated directly with clients: gathered requirements, offered consulting, and built understandable processes.
Used WordPress, HTML/CSS, JavaScript, and basic SEO techniques to improve quality and visibility.
Solved complex analytical tasks, including the development of algorithms for calculating quality control and production safety metrics (two weeks of research and communication with the quality control department to define precise formulas).
Freelance
April 2022 → January 2023 • Remote (Part-time)
As a student, I actively applied and tested my skills on real-world projects for small businesses.
Core Skills
Product thinking & digital service development
Team management & cross-functional collaboration
UI/UX design & user research
API integrations & system architecture
PHP (vanilla), SQL, database operations
Tools: Figma, Notion, Jira, custom systems
Product presentations & stakeholder communications
Strong analytical and research skills
Russian — C2 (native)English — B2Spanish — A2
Education
Saint Petersburg State University of Industrial Technologies & Design (SPbSUITD)
Bachelor’s Degree, Information Technology
September 2023 — June 2027
Peter the Great St. Petersburg Polytechnic University (SPbPU), AIS (Courses)
OOP in C++, Web Development in PHP, Web Design
September 2019 — June 2023
Achievements
Led Inside ecosystem — recognized as best-in-class restaurant automation solution.
Boosted event engagement 4× in Vertical Hotels.
Built in-house task monitoring system and internal knowledge base.
Delivered internal product presentations and defended product strategy.
Winner (2nd place) of Volga-IT 2023 student competition in Web Design.
Interests
Interested in systems thinking, human-centered design, product marketing, and effective presentation of digital products. Special focus on data analytics, design system architecture, and team leadership within product strategy. Attend meetups and professional conferences. Experienced in facilitation and internal training sessions. Outside work: competitive adventure sports (1st adult category). Planning to launch a startup and product line for the HoReCa sector.
Instagram is owned by Meta Platforms Inc., is recognized as an extremist organization and is banned in the Russian Federation. Some resources may not be available on the territory of the Russian Federation without using blocking circumvention tools. We do not encourage their use and post links solely for informational purposes.
©️ cubomitr, 2025